A recent poll conducted by KRC Research, commissioned by the Entertainment Software Association, found 42 percent of those surveyed will give or hope to receive a computer, or console of related software for the holidays. The poll also found that 52 percent believe that with the shaky economy, video games are a good option for family entertainment this holiday season.
These numbers represent a 9 percent increase over 2008 and the research backed up the fact that both men and women enjoy computer and video games almost equally. Forty-seven percent identified women as recipients of such gifts, a 31 percent increase from 2008. Fifty-Four percent of those who play computer and video games also plan to play with a friend or family member during the holiday season - according to those surveyed.
Video games and PC games are topping holiday lists because they provide a superior entertainment value for the whole family. With 68 percent of American households playing computer and video games, U.S. consumers value the creative and innovative products the entertainment software industry produces. They are seeking them out for themselves and to give as gifts.
The national telephone poll, conducted for the ESA by KRC Research, surveyed 1,001 U.S. adults, between November 4 and 8, 2009.
Labels: Electonric Games 365 - Video Games Top Wish List